3.5
The Tipping Point
ByPublisher Description
From the bestselling author of The Bomber Mafia: discover Malcolm Gladwell's breakthrough debut and explore the science behind viral trends in business, marketing, and human behavior.
The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate. This widely acclaimed bestseller, in which Malcolm Gladwell explores and brilliantly illuminates the tipping point phenomenon, is already changing the way people throughout the world think about selling products and disseminating ideas.
“A wonderful page-turner about a fascinating idea that should affect the way every thinking person looks at the world.” —Michael Lewis
“A wonderful page-turner about a fascinating idea that should affect the way every thinking person looks at the world.” —Michael Lewis
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3.5
Jimbo!
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“Malcolm Gladwell is one of my favorite journalists, authors, podcasters, and thinkers. He can and does convince me of anything. Listen to his books. He is smart and persuasive. Maybe I’m biased but anything he does I like. Any book that makes me think deep and in a new way I love. He also educates in this so that’s a bonus! Can’t wait to read all of his books.”
Gripping/excitingSteady pacingWell-structuredExpansiveHistoricalInnovativeRealisticBeautifully-writtenDescriptiveEasy to readOriginalCaptivatingEducationalEngagingFascinatingPersuasiveThought-provokingAuthoritativeCredible sourcesEvidence-basedIn-depth analysisClear thesisCohesiveEasy to followFlows wellClearConversationalEngaging
abigayle grosso
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Jess Co
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Annabel Pinkney
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Bianca
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“Malcolm Gladwell is one of my favourite authors, and this book did not disappoint. This book was refreshing, engaging, and educational. It was thought-provoking and required your full attention, but not in an exhausting way. I thoroughly enjoyed the book and left feeling empowered by the knowledge I gained.”About Malcolm Gladwell
Other books by Malcolm Gladwell
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