©2024 Fable Group Inc.
4.0 

Shoe Dog

By Phil Knight
Shoe Dog by Phil Knight digital book - Fable

Publisher Description

In this instant and tenacious New York Times bestseller, Nike founder and board chairman Phil Knight “offers a rare and revealing look at the notoriously media-shy man behind the swoosh” (Booklist, starred review), illuminating his company’s early days as an intrepid start-up and its evolution into one of the world’s most iconic, game-changing, and profitable brands.

Bill Gates named Shoe Dog one of his five favorite books of the year and called it “an amazing tale, a refreshingly honest reminder of what the path to business success really looks like. It’s a messy, perilous, and chaotic journey, riddled with mistakes, endless struggles, and sacrifice. Phil Knight opens up in ways few CEOs are willing to do.”

Fresh out of business school, Phil Knight borrowed fifty dollars from his father and launched a company with one simple mission: import high-quality, low-cost running shoes from Japan. Selling the shoes from the trunk of his car in 1963, Knight grossed eight thousand dollars that first year. Today, Nike’s annual sales top $30 billion. In this age of start-ups, Knight’s Nike is the gold standard, and its swoosh is one of the few icons instantly recognized in every corner of the world.

But Knight, the man behind the swoosh, has always been a mystery. In Shoe Dog, he tells his story at last. At twenty-four, Knight decides that rather than work for a big corporation, he will create something all his own, new, dynamic, different. He details the many risks he encountered, the crushing setbacks, the ruthless competitors and hostile bankers—as well as his many thrilling triumphs. Above all, he recalls the relationships that formed the heart and soul of Nike, with his former track coach, the irascible and charismatic Bill Bowerman, and with his first employees, a ragtag group of misfits and savants who quickly became a band of swoosh-crazed brothers.

Together, harnessing the electrifying power of a bold vision and a shared belief in the transformative power of sports, they created a brand—and a culture—that changed everything.

Download the free Fable app

app book lists

Stay organized

Keep track of what you’re reading, what you’ve finished, and what’s next.
app book recommendations

Build a better TBR

Swipe, skip, and save with our smart list-building tool
app book reviews

Rate and review

Share your take with other readers with half stars, emojis, and tags
app comments

Curate your feed

Meet readers like you in the Fable For You feed, designed to build bookish communities
app book lists

Stay organized

Keep track of what you’re reading, what you’ve finished, and what’s next.
app book recommendations

Build a better TBR

Swipe, skip, and save with our smart list-building tool
app book reviews

Rate and review

Share your take with other readers with half stars, emojis, and tags
app comments

Curate your feed

Meet readers like you in the Fable For You feed, designed to build bookish communities

600 Reviews

4.0
Thumbs Up
Believable charactersLikable charactersEasy to readFast-pacedRealistic settingFeel good

About Phil Knight

One of the world’s most influential business executives, Phil Knight is the founder of Nike, Inc. He served as CEO of the company from 1964 to 2004, as board chairman through 2016, and he is currently Chairman Emeritus. He lives in Oregon with his wife, Penny.

Start a Book Club

Start a public or private book club with this book on the Fable app today!

FAQ

Do I have to buy the ebook to participate in a book club?

Why can’t I buy the ebook on the app?

How is Fable’s reader different from Kindle?

Do you sell physical books too?

Are book clubs free to join on Fable?

How do I start a book club with this book on Fable?

Error Icon
Save to a list
0
/
30
0
/
100
Private List
Private lists are not visible to other Fable users on your public profile.
Notification Icon
Fable uses the TMDB API but is not endorsed or certified by TMDB