Role of a Lifetime: Larry Farmer and the UCLA Bruins
ByPublisher Description
Larry Farmer was a player, assistant coach, and head coach at UCLA, so his ties to the school and its illustrious basketball program are incredibly strong. UCLA will go out of their way to help promote the book through their publicity and social media channels and will host a major book signing event at the UCLA bookstore.
For the first time anywhere, Farmer reveals the truth about why and how he resigned as head coach of the Bruins only days after signing a two-year extension. This has been a source of controversy amongst UCLA fans for nearly 40 years.
Additionally, Farmer reveals many new details about Sam Gilbert, the legendary – or notorious, depending on your point of view – UCLA athletic booster, who has remained a source of controversy for decades since the school received two years’ probation in part because of Gilbert’s alleged violations.
Publicity in the Southern California area and throughout the college basketball nation will be strong, especially since we will be releasing the book in February, just in time for March Madness.
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About Larry Farmer
Larry Farmer served as the head basketball coach at the University of California, Los Angeles (UCLA) from 1981 to 1984, Weber State University from 1985 to 1988, and Loyola University Chicago from 1998 to 2004. He played college basketball at UCLA, where he was a member of three national championship-winning teams for the UCLA Bruins under Head Coach John Wooden in the early 1970s. In 2018, Farmer was inducted into the UCLA Athletics Hall of Fame.
Tracy Dodds
Tracy Dodds was the beat reporter covering UCLA basketball for the Los Angeles Times during Larry Farmer’s tenure as UCLA’s basketball coach. Tracy was a pioneer among women in sports journalism during a 30-year career that began days after she graduated from Indiana University’s School of Journalism in December of 1973. Tracy has covered both college and professional basketball, college football, the NHL, Olympic swimming and diving, boxing, and auto racing. She is the only woman in the Indiana Sportswriters and Sportscasters Hall of Fame.
Bill Walton
Bill Walton was NCAA player of the year at UCLA from 1972 to 1974, when UCLA set an NCAA record 88 consecutive-game winning streak. A former NBA champion and MVP, he was inducted into the Basketball Hall of Fame and selected as one of the NBA’s 50 Greatest Players ever. He has also had a successful award-winning broadcasting career with ABC, ESPN, NBC, MSNBC, CBS, Turner, and Fox, among others. He currently resides in his hometown of San Diego with his family. Visit him at BillWalton.com.
Jamaal Wilkes
Jamaal Wilkes was a two-time consensus first-team All-American at UCLA, where he won two NCAA championships under Coach John Wooden. After being drafted by the Golden State Warriors, Wilkes won Rookie of the Year and his first NBA championship. He would go on to win three more NBA championships with the Los Angeles Lakers, and have his number retired by both UCLA and the Lakers. He is a member of the Basketball Hall of Fame.
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