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4.0 

MCU

By Joanna Robinson & Dave Gonzales &
MCU by Joanna Robinson & Dave Gonzales &  digital book - Fable

Publisher Description

INSTANT NEW YORK TIMES BESTSELLER
Empire • Christmas Gift Guide 2024: Books For Movie-Lovers

"A superb chronicle of how Marvel Studios conquered Hollywood…. This definitive account of the Hollywood juggernaut thrills." —Publishers Weekly, starred review

The unauthorized, behind-the-scenes story of the stunning rise—and suddenly uncertain reign—of the most transformative cultural phenomenon of our time: the Marvel Cinematic Universe.

 

Marvel Entertainment was a moribund toymaker not even twenty years ago. Today, Marvel Studios is the dominant player both in Hollywood and in global pop culture. How did an upstart studio conquer the world? In MCU, beloved culture writers Joanna Robinson, Dave Gonzales, and Gavin Edwards draw on more than a hundred interviews with actors, producers, directors, and writers to present the definitive chronicle of Marvel Studios and its sole, ongoing production, the Marvel Cinematic Universe. For all its outward success, the studio was forged by near-constant conflict, from the contentious hiring of Robert Downey Jr. for its 2008 debut, Iron Man, all the way up to the disappointment of Ant-Man and the Wasp: Quantumania and shocking departures of multiple Marvel executives in 2023. Throughout, the authors demonstrate that the original genius of Marvel was its resurrection and modification of Hollywood’s old studio system. But will it survive its own spectacular achievements? Dishy and authoritative, MCU is the first book to tell the Marvel Studios story in full—and an essential, effervescent account of American mass culture.

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MCU Reviews

4.0
“A big concern I had going into this book was of it was going to be a fluff piece, if it was going to be Disney and MCU propaganda. I'm happy to say that this isn't the case. This is a deep telling of the Marvel movie story, dating all the way back to the 80s and 90s. It tells a story of a company that had lost its way, and had to maneuver to get back. The details are rich and might even have some anecdotes that most seasoned MCU fans might not be aware of. If you want to know more about the origin of these movies and how they became so dominant this is a great resource to have.”
“A very interesting and well written book. Found it absolutely fascinating and i was gripped learning about the inner workings of the MCU”

About Joanna Robinson

Joanna Robinson is a writer and podcaster at the Ringer. She lives in Oakland, California.

Dave Gonzales

Dave Gonzales is a graphics producer, animation director, and popular podcaster. He lives in Denver, Colorado.

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