3.0
Heat and Light
ByPublisher Description
In Heat & Light, a legendary journalist and a journalism professor join forces to offer a one-of-a-kind guide for our next generation of great journalists. Drawing on the authors' decades of experience at the top of the field and inspired directly by beginners’ most frequently asked questions, Heat & Light offers invaluable advice on such topics as:
· balancing drama and information (‘heat’ vs. ‘light’)
· generating and evaluating story ideas
· the secrets to crafting good ledes
· creating strong packages for the internet, tv, and radio
· the specific requirements of writing for print and broadcast
· the art of the interview
Along the way, the authors share countless anecdotes from their own storied careers—and discuss larger questions such as the rapidly growing role of digital media and what it means for today’s aspiring journalists.
Includes an extensive "reporter’s toolbox" of checklists, techniques, and resources
· balancing drama and information (‘heat’ vs. ‘light’)
· generating and evaluating story ideas
· the secrets to crafting good ledes
· creating strong packages for the internet, tv, and radio
· the specific requirements of writing for print and broadcast
· the art of the interview
Along the way, the authors share countless anecdotes from their own storied careers—and discuss larger questions such as the rapidly growing role of digital media and what it means for today’s aspiring journalists.
Includes an extensive "reporter’s toolbox" of checklists, techniques, and resources
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3.0

Shereen
Created almost 11 years agoShare
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Sabrina Nemis
Created over 12 years agoShare
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kaliereads
Created over 12 years agoShare
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“Good information with a little bit of humor. Really great interviewing advice (for both broadcast and print) journalists.”
About Mike Wallace
MIKE WALLACE has won nearly every prize a television journalist can, including twenty-one Emmys and three Peabodys, most of them for his work on CBS News’s 60 Minutes.
BETH KNOBEL, currently teaching journalism at Fordham University, spent twenty years as a producer and reporter, including a seven-year stint as Moscow bureau chief for CBS News.
BETH KNOBEL, currently teaching journalism at Fordham University, spent twenty years as a producer and reporter, including a seven-year stint as Moscow bureau chief for CBS News.
Other books by Mike Wallace
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