4.0
Ask For It
ByPublisher Description
In their groundbreaking book, Women Don’t Ask, Linda Babcock and Sara Laschever uncovered a startling fact: even women who negotiate brilliantly on behalf of others often falter when it comes to asking for themselves. Now they’ve developed the action plan that women all over the country requested—a guide to negotiation that starts before you get to the bargaining table.
Ask for It explains why it’s essential to ask (men do it all the time) and teaches you how to ask effectively, in ways that feel comfortable to you as a woman. Whether you currently avoid negotiating like the plague or consider yourself hard-charging and fearless, Babcock and Laschever’s compelling stories of real women will help you recognize how much more you deserve—whether it’s a raise, that overdue promotion, an exciting new assignment, or even extra help around the house. Their four-phase program, backed by years of research, will show you how to identify what you’re really worth, maximize your bargaining power, develop the best strategy for your situation, and manage the reactions and emotions that may arise—on both sides. Guided step-by-step, you’ll learn how to draw on the special strengths you bring to the negotiating table to reach agreements that benefit everyone involved.
This collaborative, problem-solving approach will propel you to new places both professionally and personally—and open doors you thought were closed. Because if you never hear no, you’re not asking enough.
Ask for It explains why it’s essential to ask (men do it all the time) and teaches you how to ask effectively, in ways that feel comfortable to you as a woman. Whether you currently avoid negotiating like the plague or consider yourself hard-charging and fearless, Babcock and Laschever’s compelling stories of real women will help you recognize how much more you deserve—whether it’s a raise, that overdue promotion, an exciting new assignment, or even extra help around the house. Their four-phase program, backed by years of research, will show you how to identify what you’re really worth, maximize your bargaining power, develop the best strategy for your situation, and manage the reactions and emotions that may arise—on both sides. Guided step-by-step, you’ll learn how to draw on the special strengths you bring to the negotiating table to reach agreements that benefit everyone involved.
This collaborative, problem-solving approach will propel you to new places both professionally and personally—and open doors you thought were closed. Because if you never hear no, you’re not asking enough.
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4.0
“Practical, empowering, and full of step-by-step strategies, 'Ask For It' is a must-read for women learning to negotiate with confidence, and exactly what's missing from 'Women Don't Ask'.
I have been searching for a book that connects research specifically about women in negotiation with actions that are best suited for us. The authors back up their advice with data, and explore how both conscious and unconscious bias can shape outcomes. That context matters for women in business. It reminded me that just because you know what a BATNA, Target Value, or anchoring is, you also need to acknowledge the gender biases of the system you are operating in and understand how to use them to your advantage.
I really appreciated how this book goes beyond vague encouragement or example stories and delivers tangible tools for how to negotiate. From identifying what you actually want, to practicing with low-stakes asks, to learning how to frame your request in a collaborative way, 'Ask For It' gives you a full playbook for learning how to negotiate in work and in life.
The six-week “Negotiation Gym” at the end was a real highlight for me. It offers a clear, confidence-building progression program that anyone can try. Whether you are asking for a discount, more flexibility, or a new opportunity, practicing these skills help you get over your fear of negotiating.
I will caveat though… some parts of this book also feel dated (especially the sections about how to use the internet to find jobs…) Still, I found this book more useful than 'Women Don’t Ask', which relied more on stories than strategy. This one is grounded in practical information and how negotiation is a learned skill.”
About Linda Babcock
Linda Babcock is a James M. Walton Professor of Economics at the H. John Heinz III School of Public Policy and Management of Carnegie Mellon University in Pittsburgh, Pennsylvania. She has also been a visiting professor at Harvard Business School, The Unicersity of Chicago Graduate School of Business, and the California Institute of Technology. A specialist in negotiation and dispute resolution, her research has appeared in the most prestigious economics, inductrial relations, and law journals.
Sara Laschever's work has been published by the New York Times, the New York Review of Books, and Vogue, among other publications. She was also the principal interviewer for Project Access, a landmark Harvard University study on women in science careers funded by the National Science Foundation. She lives in Concord, Mass.
Sara Laschever's work has been published by the New York Times, the New York Review of Books, and Vogue, among other publications. She was also the principal interviewer for Project Access, a landmark Harvard University study on women in science careers funded by the National Science Foundation. She lives in Concord, Mass.
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